Mobile Marketing Statistics

mobile marketing statistics

There are 5.11 billion mobile users in the world in 2019.

80% of the internet users own a smartphone.

More than 60% of B2B buyers report that mobile played a significant role in a recent purchase.

Surprisingly, 78% of all teenagers use their smartphone instead of a laptop.

Equally important, 61% respondents say that they check their devices within 5 minutes of waking up.

55% of businesses are creating apps to increase sales, and 50% do it to improve customer experience.

61% of users will have a more positive opinion about your business if you have a good responsive website.

70% of B2B buyers increased their mobile usage over the past 2-3 years

81% of users prefer to open emails on their smartphones.

Over 40 percent of online transactions are made on mobile devices.

All in all, users check their smartphones an average of 150 times during a waking day of 16 hours.

83% of mobile users say that a seamless experience across all devices is essential.

By 2022, mobile data traffic is expected to reach 77.5 exabytes per month.