Category: Marketing

In case you want to expand your eCommerce business globally, you will need to create a multilingual online store. Although English is considered a global language, over 55% of customers prefer to shop online in their native language. So, multilingual stores will help you to boost your sales and revenues. Thanks to technologies, now it…

As a matter of fact, picking the right website color scheme cam help your business grow. Beautiful websites can attract new customers, build trust and increase sales and revenues. This is why more and more business owners pay attention to colors in logo and web design for their next or existing project. If you want…

These days, an effective landing page is the integral part of a successful online marketing campaign. Typically, the goal of a perfect landing page is to increase conversion rates and gain new customers in order to reach your marketing or business growth goals. Moreover, effective landing pages successfully convert new visitors into customers. In particular,…

At the present time, WooCommerce is currently the most popular technology in the eCommerce industry. As a matter of fact, WooCommerce now powers over 1.5 million active online stores. WooCommerce is a free ecommerce platform to use and download. It is a favorite choice, especially for small business owners. Since its launch in 2011, the…

When it comes to customizing the appearance of your WordPress website, free WordPress pricing plugins matter. Markedly, you will find a wide variety of paid and free pricing WordPress plugins to select from. Equally important, the right pricing table should fit your website design. Also, make sure that free WordPress pricing table plugins are SEO-optimized.…

When it comes to creating a visually appealing and engaging website, choosing the right color scheme is crucial. Colors have the power to evoke emotions, convey messages, and leave a lasting impression on your visitors. In this article, we have collected a list of the 20 best website color schemes that can help you create…

At the present time, more and more business owners are focused on eCommerce. In fact, online stores have become the best way to reach new markets and customers. Certainly, there are over 300 eCommerce platforms, but we will compare the most popular among them – Magento vs PrestaShop vs OpenCart. In this article you will…

In reality, conversion rate optimization (CRO) is a system for increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a webpage. For example, let’s imagine that 1000 people visit your website every month. If 100 of these people buy your product, that your page’s…

These days, having a website or online store has become a necessity. Currently, the popularity of online shopping has grown significantly. This is why, more and more people are searching for the best CMS platform to build their website or online shop – WordPress, Joomla and Drupal. In this article we will tell you advantages…

Search engine optimization is a complex process to improve your online presence and get high rankings in Google searches. These days, search engine optimization has become an integral part of any successful website. Thanks to WordPress, you do not need to hire professional SEO experts anymore. There are multiple WordPress SEO plugins that help you…

Nothing can be more important for your business than customers. This is why, business owners are always looking for ways to increase customer loyalty, build trust to their brands. It’s extremely important not only to attract new customers and grab their attention, but to improve relationships with current customers or subscribers. Oftentimes, companies tend to…

Blogging is an important part of online marketing campaigns for every website, especially eCommerce store. Blogging is the best way to boost your brand awareness, build trust, drives traffic, increase loyalty and generate leads. According to researches, small businesses that blog get 126% more lead growth than small businesses that do not blog. Moreover, over…